Priti

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The idea behind Priti came alive during ex-model, Kim D’Amato’s pregnancy. She began to eat organically, however couldn’t seem to find a way to beautify herself as such. She also came to realize the high usage of toxic chemicals that surround us in our everyday environment. That is why she created Priti. The complete product line is non-toxic and derived of organically grown products. Her mission is simple: to support organic farmers and do her small part to cut back on the chemical activity that is poisoning Mother Earth.